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High Risk Drinking Population Segments

Much has been done to improve alcohol treatment methodologies over the past three decades.  With more effective detox through medical detoxification, mental health treatment for co-occurring disorders, and culture specific tracks like Native American alcohol treatment, more people that enter treatment find recovery.

Tarzana Treatment Centers in Los Angeles provides a range of services for veterans, HIV/AIDS, women, and youth, so anyone can get help with alcoholism.  Since there is no cure for the disease at this time, we make an effort to provide help for alcohol dependence and decrease the risk of alcohol’s effects on the body.  So what about preventing the disease?

Another important research area seeks to discover who is at risk for alcohol abuse or alcohol dependence.  In an effort to find the higher risk segments of the population, researchers have become inventive in the survey methods they use.  A recent study used Audience Segmentation, which is typically used by marketing researchers and advertisers.

The following excerpts are from an article posted on the Addiction Technology Transfer Network website.  It provides interesting new data that may help some individuals to avoid problems due to high risk drinking.

-- Begin external content --

“We identified the top 10 audience segments in the U.S. that engaged in twice-a-month, high-risk drinking,” said Moss. “Five of these audience segments were made up of young adults, and five were middle-aged individuals. The young adult segment we called the ‘Cyber Millenials,’ with the highest rate of risky levels of alcohol drinking, represented well-educated, ethnically mixed, technologically sophisticated individuals who live in urban fringe areas on the West Coast and Middle Atlantic regions.”

One of the surprising things about this group, added Moss, was that it is one of the most health-conscious segments of American society. “They have a lower-than-average smoking rate, they go to the gym, they consume organic produce, yet they binge drink at a level that is clearly detrimental to their well-being.”

-- Source: http://www.attcnetwork.org/explore/priorityareas/science/tools/asmeDetails.asp?ID=614

Tarzana Treatment Centers in Los Angeles makes a daily effort to find treatment news articles that we can share with our readers in the alcohol and drug treatment community.  The external content was found among other articles of equal informational and educational quality.

Southern California Locations for Alcohol and Drug Treatment
Tarzana Treatment Centers has locations all over Southern California in Los Angeles County and Orange County. Other than our central location in Tarzana, we have facilities in Lancaster in the Antelope Valley, Long Beach, and in Northridge and Reseda in the San Fernando Valley.



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